Great digital marketing website templates can serve as a wellspring of creative inspiration to jumpstart your online business, or upgrade your existing site.

• Is your current website inducing visual lethargy, blending seamlessly into the multitude of lackluster digital marketing pages?

• Does it bellow "standard template" louder than your distinct value proposition?

• Are your conversion rates as rare as appetizing office snacks on a Friday afternoon?

As the founder of Wize Design and Wize Templates, and I've been in this game for over seven years. I've worked on website designs for major names like Sony, G2 eSports, HP, and NYU.

This article is for:

• Agency founders keen on transforming casual visitors into long-term clients.

• Marketing managers grappling with the challenges of website optimization.

• Designers yearning to break free from the monotony of uninspiring templates.

Let's take a look at meticulously crafted digital marketing website templates, each brimming with the conversion prowess required to transform a website into a formidable brand asset.

Digital Marketing Website Templates: Setting The Stage For My Experiment

If you're reading this article, then you should already be aware of the benefits of using a template for your next website:

• You greatly save on design and development time

• You save on extremely high web design agency fees

• You get to pick the exact look and feel of your next website

If you have little to none previous web design experience, then this article will be great for you.

We'll be exploring digital marketing website templates for Framer.

Framer is one of the latest popular website builders, and for a good reason. It's designed to be super user friendly, and you can get the hang of the platform in one or two afternoons of watching tutorials and messing around.

I Tested 3 Digital Marketing Landing Pages: Here’s What I Found

I explored 3 different digital marketing landing pages to see what the key features that help drive conversions are.

Agenxy

Agenxy is a unique template, with a unique design.

It can easily be adjusted to fit a wide range of digital marketing agencies due to the fact that it comes with 3 pre-built home page funnels, 4 additional pages, CMS-managed case studies, and more than 27 unique sections.

Assessing The Impact

Agenxy features numerous key elements that make for an effective conversion funnel. It has a lot of informational and UVP-focused sections and also a lot of trust-building elements, like testimonials, case studies, client logos, little snippets that show the number of clients, etc.

All of these make for an impactful funnel that if used correctly, will undoubtedly increase your business' online performance.

I Found 3 Key Benefits

• Unique design

• Well thought-out conversion funnels, suitable for different types of agencies

• CMS case studies that allow you to create in-depth showcases of your work

Rio

When compared to Agenxy, Rio has a more tame, minimalistic and modern design.

Although it has been originally made to be used by AI Automation Agencies, it can easily be adapted to fit other types of agencies as well. It has more than enough sections to share your agency's offer, UVPs, services, and build trust in your site visitors.

Assessing The Impact

Rio is a template that features 4 unique pages - home, about us, blog (CMS), and a contact page. This makes it a template that can be adapted to a wide range of needs. Although the graphics on the home page are suited specifically for AI-focused agencies, they can easily be changed for other images you create.

I Found 3 Key Benefits

• Modern, minimalistic design that will position you as a serious company

• 4 unique pages allowing you to build a robust website, with a good home page conversion funnel

• CMS-managed blog that will allow you to capture SEO traffic

Tyne

Tyne is a template built for digital marketing agencies. It's a landing page template, so it features only a single home page with a dialed-in conversion funnel covering all angles. This makes it a great choice for beginners, or for people looking for a simple landing page that they can put up in a day, and that will do a great job at converting users to calls.

Assessing The Impact

Tyne has a super modern design filled with micro-interactions that make the site come to life. It covers everything you'd want to share on your agency landing page with its 12 unique sections.

I Found 3 Key Benefits

• Minimalistic design that will position you as a serious company

• Simple single landing page approach great for people looking to get set up fast

• Comprehensive conversion funnel with 12 unique sections that help you share your offer, build trust and convert people to booked calls through the Calendly embed

Here’s What All High-Converting Digital Marketing Websites Have In Common

Through all of the years I've spent building custom sites for large and small agencies, and building templates, I've built and looked at hundreds, if not thousands of landing pages and websites.

With that in mind, I've definitely noticed a few elements and sections that all well-performing websites have in common. Things like that are VSLs, dialed-in copy, fewer informational and UVP-focused sections, and more trust-building elements like case studies, video testimonials, and showing real results that you've achieved.

When looking at your website, you should do your best to view it through the lens of a complete stranger that is potentially looking to use your services.

Ask yourself, is this information relevant to what my clients are seeking to know? Is there something missing that a potential customer would like to know before they book a call with us?

5 Must-Have Elements I Look For In A Landing Page Template

Here are the 5 must-haves for any digital marketing agency landing page template:

Design that is close to what you already desire

This is the first thing you should look at when picking a template. Sometimes customizing a template can be slightly challenging, especially if you have little experience. So, picking a template that is already close to the look you're going for will make your life 10x easier.

A variety of sections

It's super important to make sure the template you're picking has enough sections to cover everything you want to share. Sections like this are benefits, services, testimonials, case studies.

A strong conversion point

If your users cannot effectively convert into a lead on your website, then there's no point in having a website at all. So, be sure to pick a template that either has a contact form, or maybe a Calendly embed that will allow your users to convert to leads.

Trust-building elements that position you as an authority

Elements like this are client logo sections, well-designed case studies showing snippets of your work, little elements like CTAs with trust-building statements, like "Trusted by 100+ clients", etc.

Well-designed User Experience (UX) and navigation

Your site should be easy to navigate and understand by everybody. If the template you're looking at is confusing in any way, you should not consider it at all.

Finding A Digital Marketing Landing Page Template with Wize Templates

At Wize Templates we focus on building conversion-focused digital marketing agency website templates, built for Framer.

Our templates are built for a wide variety of agencies. All are made to be easy to customize, and come with a step by step tutorial showing you how to setup your template, and customize every part of it.

So, even if you have no experience with web design, I believe our templates will be a breeze for you to set up.

If you're looking for more inspiration, you can check out our article "Great Agency Websites: I Explored 20 Agency Websites & Here’s What I Found" or our "Best Creative Agency Website Templates" ranking.